Three Horrible Job Ads!!!

Over the last 17 years I've written and rewritten thousands of employment ads for all kinds of media. I've instructed and coached ad writers on the proper way to write a job ad that will get results. This blog is filled with tips and examples of good ads! When i see examples like these three it grinds my beans. I've checked and it wasn't a formatting problem for the website.
Read the ads below. I've taken out the company name and identifying brand names.
-Jargon
-Spelling
-Format
-Lack of details
What else do you think is wrong?
If you've read my previous articles on how to write job ads and are no longer making these mistakes, welcome to Ev's church of job ad writing! Thanks for believing!
Ev
"A Heck of A Nice Guy"

JOB AD #1 Can you read it? What are they asking for? What should you expect to do? This is how the ad was posted and sent to me too!

COMPANY A, Established In 1987, Is A Leading Provider Of Comprehensive, Integrated ------ Safety And Security Systems, Wi-Fi RTLS Systems, And -------- Enterprise Solutions. With An Installed Base Of More Than 10,000 Systems Worldwide, -------- Specializes In State-of-the-art ---------- For Senior Care Facilities And Hospitals, Including -------- ---------- Management, Wireless Call And Fall Management Solutions, And Safe Place ED And Infant Security Solutions. The Company Is Credited With Inventing The First ------ Security System, Which Was Designed And Developed By Nurse Clinicians. It Was The First In The Industry To Invent Peer-to-Peer ---------, And To Offer Remote Monitoring, RF Consulting And 24X7 Technical Support By ---------Staff Specialists And A Nationwide Service Management Team. Www.------.com SCOPE AND RESPONSIBILITIES The Business Systems Analyst Plans, Designs And Analyzes User Requests And Requirements For The Implementation And Development Of Business Applications Used By -----------. The Analyst Will Respond To Requests From Employees For New Or Modified System Functionality That May Involve Planning, Designing, Developing And Analyzing Various Programs, Software, And Hardware Requirements. The Business Systems Analyst Will Confer With Employees To Define System Requirements, Identify Programming Input And Output Needs, And Verify Preliminary Design Requirements. They Will Research And Recommend Technical And Procedural Designs For New Or Revised Applications Including Data Flow, System Specifications, And Programming Guidelines. The Business Systems Analyst Will Help Maintain Proper System Operation And Security For Business Applications. The Analyst Will Answer Questions And Provide Technical Assistance, Documentation And Training To System Users. They Will Discuss And Work With Other Employees And Vendors In Resolving Problems Involving Program Intent, Input/output Requirements, And Other Procedural And Technical Matters. The Business Systems Analyst Will Develop New Or Modify Existing Programs And Reports As Needed To Meet System Design Requirements. Application Development Will Use Various Languages As Required For The Specific System. All Developed Solutions/reports/applications Will Require Documenting Program And Program Modifications In Addition To Procedures And Guidelines For Systems Users. Proper Functional System Testing In A Staged Environment Will Be Performed With Requestors And System Owners. Change Request/enhancement Management Will Be Followed For Implementation. ESSENTIAL DUTIES AND RESPONSIBILITIES Maximize The Performance And Availability Of Large Scale Applications And Interfaces. Plan And Implement New Applications And Technology Changes Into A Complex, Integrated Environment. Develop And Maintain Documentation ( I.e. Process, Configuration, Incident And User Instructions). Liaise With End Users, Project Teams, Third Party Service Providers And Business Partners. Ability To Devise Practical And Effective Technical Solutions That Can Be Quickly Implemented. Develops And Implements The Most Efficient And Cost-effective Solutions. Good Interpersonal And Communication Skills With Ability To Build Productive Relationships Across The Business. Work Closely With Management To Prioritize Business Goals And Information Needs. Ability To Translate Sometimes Vague Project Requirements Into Viable Technical Solutions. Ev Aluates System Specifications For Business Requirements. Abil
Apply


JOB AD #2


Notice the education and experience required at the top and the education and experience requirements at the bottom. Does anyone proofread their ads to make sure they are consistent?

Network Engineer
Position Title: Network Engineer
Company Name: -------------------
Industry: Hospice
Location(s): Milwaukee, Wisconsin, 53201, United States
Jb Function: Other
Entry Level: No
Min Education: Master's Degree
Min Experience: 2-3 Years


APPLY FOR THIS JOB

------is the nation's leading operator of senior housing communities with --- communities nationwide. We are a fast growing, publicly traded company, with a rich 25 year heritage of senior housing expertise. We currently have an opportunity for an organized, experienced and highly motivated Network Engineer within Milwaukee, WI Corporate Office.

Network Engineer Job Summary
The Network Engineer is responsible for network implementation/support within the IT organization. A thorough understanding of LAN and WAN technologies as well as the ability to perform design, implementation, security and maintenance functions is required for this position. Knowledge with Windows server environments and Red Hat Linux is necessary. This position has responsibility over the network and server environment

Essential Functions:
* Install and configure data communications hardware, server hardware and server software
* Perform design and implementation activities within the network infrastructure.
* Troubleshoot and resolve problems related to the network and server environment.
* Manage projects related to network, server and enterprise disk environment.
* Assist in support and maintenance of enterprise database hardware environment.
* Ensure software and hardware are compatible with existing network and systems.
* Install, configure and administer software affecting network and computer security and virus protection company-wide.
* Troubleshoot problems related to the security and virus protection environments.
* Assist in developing and enforcing security policies and procedures.
* Complete tasks that meet budget, time frame and quality requirements.
* Ensure proper administration of network and server environments, including network and email accounts, file services and server operating system configuration.

Candidate Qualifications
* Associates degree or equivalent work experience required, Bachelors degree strongly preferred.
* 6+ years of information systems experience, including at least 4 years experience using networking technologies.
* Full knowledge of networking principles required.
* High motivation and commitment to quality and customer service.
* Excellent written and oral communication skills.

JOB AD #3

This ad isn't too horrible, but lacking in details. My guess is they got a lot of unqualified people applying because they are not specific enough. I would suggest if you apply to ask for the higher salary!
Production Technician
Employer: --------- GROUP See all jobs by this employer
Pay: $16.50 Per Hour to $16.52 Per Hour
Duration/Hours Per Week: Full-Time, 40 to 50 Hours Per Week
Shift/Work Days: Second Shift. some overtime required. Temp to hire opportunity after 30 days.
Monday-Friday.
Number of Openings: 1
Minimum Requirements of Employer:
Education: High School Diploma/GED Equivalent Required
Professional Licenses/Certifications: No Licenses or Certifications Requested
Vehicle: None
Drivers License:
Type: No Drivers License Requested
Endorsements: No Endorsement Requested
Age: No Age Requested


Experience/Qualifications: Must have 2-4 years previous manufacturing experience operating machinery. Must have above average math skills, experience with micrometers/calipers, mechanical aptitude, previous overhead crane exp a major plus. Some troubleshooting and light repair on machinery required.