Why SEO is Important to Salespeople & Managers

Google "Heck of a Nice Guy" or "A Heck of a Nice Guy" and this is what you get:

Google
Advanced search on 9/28/2010
About 615,000 results (0.33 seconds)

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1. Ev's Sales Answers
When doing a search on my tag line, "A Heck of A Nice Guy," I saw this article by Chip Camden. In his article he talks about IT consultants, however if you ...
everetsblog.blogspot.com/ -
Google
Advanced search on 7/14/2010
About 20,700,000 results (0.45 seconds)
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1. Ev's Sales Answers - A Heck of a Nice Guy.
Observations about sales force development. Written for Sales Managers, Salespeople, and sales Recruiters with a touch of humor from ...
everetsblog.blogspot.com/ - CachedA Heck of A Nice Guy: Why the title "A Heck of a Nice Guy"
Granted, not too many people might search for the terms above, however I've gone by this title for the last 10 years. It is on my business cards, was the original title for this blog, and often is part of my email signature. You might not remember my name, but you might remember the "heck of a nice guy" tagline. It is my personal brand.

In sales it helps you with your credability if you are known by your clients as an "expert" in something. You want them to think of you first if they ever have a question about whatever it is you are an expert in. There are millions of salespeople. How are you different? Product? Style? Clothes? Whatever it is own it and your prospects and clients will remember you.

In this day and age of the internet a customer can call up thousands of "experts" on any subject they like. If you aren't one of the top listings the odds of you gettling looked at go down. How you get listed toward the top is the subject of another blog. For now just figure out something you can own.
So why did I choose "A Heck of A Nice Guy" to own? Other salespeople are known as great closers, or trainers. I have yet to meet someone that has said they WANT to be known as a jerk or mean guy. If people buy things from people they know & like, or aspire to be like, then people want to buy from someone "nice." When we are on our deathbeds I believe everyone wants to be able to have a list of thier accomplishments, once of them being known as "A Heck of A Nice Guy or Lady."